Zack Fediay
GTM Lead at Trayo
Zack Fediay is GTM Lead at Trayo, where he works on signal-based go-to-market — helping revenue teams reach accounts on real buying signals instead of static lists. He writes about buying signals, signal-based selling, and AI-native GTM execution.
Articles by Zack Fediay
- Expansion signals for account executives
- Expansion signals for AI SDRs
- Expansion signals for CROs
- Expansion signals for GTM engineers
- Expansion signals for marketing
- Expansion signals for RevOps
- Expansion signals for SDRs
- Funding signals for account executives
- Funding signals for AI SDRs
- Funding signals for CROs
- Funding signals for GTM engineers
- Funding signals for marketing teams
- Funding signals for RevOps
- Funding signals for SDRs
- Hiring signals for account executives
- Hiring signals for AI SDRs
- Hiring signals for CROs
- Hiring signals for GTM engineers
- Hiring signals for marketing
- Hiring signals for RevOps
- Hiring signals for SDRs
- Inside the AI security hiring boom: what 102 buying signals reveal about the frontier labs
- Leadership change signals for AE teams
- Leadership change signals for AI SDRs
- Leadership change signals for CROs
- Leadership change signals for GTM engineers
- Leadership change signals for marketing
- Leadership change signals for RevOps
- Leadership change signals for SDRs
- News signals for account executive teams
- News signals for AI SDRs
- News signals for CROs
- News signals for GTM engineers
- News signals for marketing teams
- News signals for RevOps
- News signals for SDRs
- Partnership signals for account executives
- Partnership signals for AI SDRs
- Partnership signals for CROs
- Partnership signals for GTM engineers
- Partnership signals for marketing
- Partnership signals for RevOps
- Partnership signals for SDRs
- Product launch signals for account executives
- Product launch signals for AI SDRs
- Product launch signals for CROs
- Product launch signals for GTM engineers
- Product launch signals for marketing
- Product launch signals for RevOps
- Product launch signals for SDRs
- Tech stack signals for AE teams
- Tech stack signals for AI SDRs
- Tech stack signals for CROs
- Tech stack signals for GTM engineers
- Tech stack signals for marketing
- Tech stack signals for RevOps
- Tech stack signals for SDRs
- The best ABM platforms in 2026
- The best AI SDR tools in 2026
- The best intent data providers in 2026
- The best sales intelligence tools in 2026
- The best sales prospecting tools in 2026
- The best website visitor identification tools in 2026
- What are trigger events in sales?
- What is a buying committee?
- What is a go-to-market strategy?
- What is a GTM engineer?
- What is a marketing qualified lead (MQL)?
- What is a sales engagement platform?
- What is a sales qualified lead (SQL)?
- What is account-based marketing (ABM)?
- What is an AI SDR?
- What is an ideal customer profile (ICP)?
- What is BANT?
- What is intent data?
- What is MEDDIC?
- What is product-led growth (PLG)?
- What is revenue operations (RevOps)?
- What is sales intelligence?
- What is signal-based selling?
- What is total addressable market (TAM)?